As we are saying goodbye to 2017, it’s time to look back at this fabulous year! It was full of innovative adventures, experiments and valuable experiences.
Thanks to everyone who’s been part of it and we can’t wait to push the boundaries further in 2018!
World’s first mixed reality fashion experience
SABINNA presented the first interactive mixed reality fashion experience in collaboration with Pictofit and the Fashion Innovation Agency.
WINNER of the Fashion Futures Award
We won at the Fashion Futures Awards 2017, presented by Decoded Fashion and British Fashion Council. Our mixed reality fashion experience, in partnership with Pictofit and Fashion Innovation Agency impressed the jury with its innovative and forward thinking spirit.
Catwalk and Presentation Hybrid
In September 2017 we continued questioning existing fashion patterns and hosted a catwalk and presentation hybrid.
In conversation with Huffpost UK
Our personal favourite SABINNA article of 2017 was published by Huffpot UK. Brooke Roberts-Islam went behind the scenes.
L’officiel Ukraine, Elle US, Cosmopolitan Kazhakhstan, Interview Russia,
… SABINNA went around the world in 2017.
Best sellers of the year
Lovers t-shirt and Kamila top were the best selling SABINNA products of this year.
Our instagram community grew and here are the two most liked insta posts of 2017. Thanks for all the ❤️s
Stay tuned for 2018!
We are full of energy and new ideas for the new year and can’t wait to share them with you!
In February we will change the game once again and rethink the way we consume, present and experience fashion.
Make sure not to miss out on this, we can’t wait to take you on this journey.